Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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Enacting Values-Based Change

gebondenEngels9783319695891 10-1-2018

This edited volume highlights the use and practice of values in Organization Development (OD). It addresses how those values have changed over time, how they are expressed in OD’s approach to consulting, the process of making value-based decisions, and how to deal with value dilemmas and value conflicts. Meer

208,39

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Kacy Kyungok Kim

Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?

gebondenEngels9783319266466 11-3-2016

This book contains the full proceedings of the 2015 Academy of Marketing Science Annual Conference held in Denver, Colorado. Marketing has become ubiquitous: it doesn’t matter who you are, where you are or what you are doing, you cannot escape it. Meer

240,99

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Business-to-Business Marketing Communications

gebondenEngels9783319587820 17-7-2017

This book addresses the rapidly changing Business-to-Business (B2B) marketing communication landscape, in particular the shrinking of marketing budgets and the increasing demand for measurable results. Meer

68,09

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Diane L. Swanson

CSR Discovery Leadership

gebondenEngels9783319599533 11-8-2017

This book argues that separation consciousness has kept a collective demand for corporate social responsibility at bay, even providing justification for business to neglect society. Meer

147,39

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Stefania Zanda

Building Efficient Management and Leadership Practices

gebondenEngels9783319600673 18-7-2017

This book examines the relationships among leadership, the quality of the management process and business results. Drawing from the pioneering contributions of Chester I. Meer

120,99

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The Web at Graduation and Beyond

gebondenEngels9783319601601 5-9-2017

This book provides a comprehensive treatment of the rapidly changing world of Web-based business technologies and their often-disruptive innovations. The history of the Web is a short one. Meer

90,99

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Kim Cheng Patrick Low

Leading Successfully in Asia

gebondenEngels9783319713465 30-1-2018

This book examines the essence of leadership, its characteristics and its ways in Asia through a cultural and philosophical lens. Using Asian proverbs and other quotes, it discusses leadership issues and methods in key Asian countries including China, India, Japan, Kazakhstan, Malaysia and Singapore. Meer

120,99

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Emergent Knowledge Strategies

gebondenEngels9783319606569 13-7-2017

This book is intended to spark a discourse on, and contribute to finding a clear consensus in, the debate between conceptualizing a knowledge strategy and planning a knowledge strategy. Meer

144,99

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Inclusive Leadership

gebondenEngels9783319606651 14-8-2017

Examining perceptions of leaders which are dependent on social and cultural contexts, this edited collection argues that in order to thrive and to understand the future business landscape, leaders must be inclusive and create followership. Meer

196,19

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Dennis W. Tafoya

Managing Organizational Crisis and Brand Trauma

gebondenEngels9783319607252 8-9-2017

This book offers a framework for dealing with a new phenomenon affecting organizations and their stakeholders: brand trauma. Brand trauma puts an organization's credibility at risk as stakeholders, shaken by the effects of a crisis or a crisis' poor management reassess their relationship with the organization. Meer

135,19

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Computational Morphologies

gebondenEngels9783319609188 17-10-2017

This book represents an invaluable and up-to-date international exchange of research, case studies and best practice to tackle the challenges of digital technology, computer-aided design, 3D modeling, prototyping machines and computational design. Meer

120,99

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Road Vehicle Automation 4

gebondenEngels9783319609331 29-6-2017

This book is the fourth volume of the sub series of the Lecture Notes in Mobility dedicated to Road Vehicle Automation. lts chapters have been written by researchers, engineers and analysts from all around the globe. Meer

240,99

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The Quintessence of Sales

gebondenEngels9783319611723 11-8-2017

This book from the Quintessence series offers essential know-how on the theory and practice of sales, the main turnover and value driver of any business. Meer

84,99

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Digital Transformation Now!

paperbackEngels9783319728438 19-1-2018

Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today’s economy. Meer

72,99

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Joseph J. Bucci

Redemptive Leadership

paperbackEngels9783319810164 9-6-2018

This book highlights research on and examples of redemptive managerial behaviors used in the successful reinstatement and improved performance of employees previously terminated for cause. Meer

122,99

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Matthijs Bal

Dignity in the Workplace

paperbackEngels9783319856063 3-8-2018

Introducing a theory of workplace dignity into the field of management studies, this innovative new book presents an alternative paradigm based on principles of human dignity which is integrated into a theoretical approach to the topic. Meer

183,99

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Leonid Chechurin

Research and Practice on the Theory of Inventive Problem Solving (TRIZ)

paperbackEngels9783319811178 11-6-2018

This book clarifies the common misconception that there are no systematic instruments to support ideation, heuristics and creativity. Using a collection of articles from professionals practicing the Theory of Inventive Problem Solving (TRIZ), this book presents an overview of current trends and enhancements within TRIZ in an international context, and shows its different roles in enhancing creativity for innovation in research and practice. Meer

120,99

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Tuomo Peltonen

Spirituality and Religion in Organizing

paperbackEngels9783319858838 2-8-2018

This book contributes to the discussions on the role of spirituality in organizing and leading, taking a philosophically and theologically rigorous perspective. Meer

68,09

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Rajashi Ghosh

Current Perspectives on Asian Women in Leadership

paperbackEngels9783319855417 14-8-2018

This book explores the unique socioeconomic challenges encountered by female leaders in China, India, Japan, Korea, and other Asian countries where traditional cultural expectations and modernized values coexist. Meer

135,19

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Leadership in Extreme Situations

paperbackEngels9783319855554 25-7-2018

This book covers various aspects of leadership in critical situations and under extreme conditions. Today’s leaders often face challenging situations or unexpected difficulties, and mastering these requires a wide spectrum of competencies such as creativity, courage and empathy. Meer

156,99

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