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Rubriek: Reclame en verkoop

Deepak Bajaj

60 Minute Main Network Marketing

PaperbackEngels9789355431592 15-11-2022

18,12

Levertijd ongeveer 16 werkdagen

In winkelwagen

Luxury Fashion Retail Management

paperbackEngels9789811097553 30-4-2018

Using various research methodologies, such as reviews, case studies, analytical modeling and empirical studies, this book investigates luxury fashion retail management and provides relevant insights, which are beneficial to both industrialists and academics. Meer

240,99

Levertijd ongeveer 9 werkdagen | Gratis verzonden

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Atanu Adhikari

Strategic Marketing Issues in Emerging Markets

paperbackEngels9789811338861 30-1-2019

This book presents a collection of articles addressing a range of marketing strategies unique to emerging economies. It describes the component of strategic and tactical marketing, including the marketing mix, segments and targeting, product and market orientation, employing the Internet and social media, penetration and loyalty strategies and innovation, and other strategy issues in the marketing context. Meer

60,99

Levertijd ongeveer 9 werkdagen | Gratis verzonden

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Global Luxury

paperbackEngels9789811353482 25-12-2018

This book explores the luxury industry and how it has undoubtedly been one of the fastest-growing sectors since the 1970s, and one in which Europe has managed to strengthen its competitiveness in the world market. Meer

224,02

Levertijd ongeveer 9 werkdagen | Gratis verzonden

In winkelwagen

Yes Logo

gebondenEngels9789819966073 17-10-2023

This book focuses on how to succeed in China, the globe’s largest consumer market, through the branding market strategy. What are the undisclosed recipes that brands can follow to capture the attention and emotion of consumers in China? Meer

96,99

Levertijd ongeveer 9 werkdagen | Gratis verzonden

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Gamini (California State Univ, Fullerton, Usa & California State Univ, La, Usa) Gunawardane

Modern Health Care Marketing

GebondenEngels9789813279513 28-7-2020

208,10

Levertijd ongeveer 16 werkdagen | Gratis verzonden

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H. Y. Story

The Rational Homo Psychologicus

gebondenEngels9789813295025 15-10-2019

This is a challenger book. It systematically modifies the assumptions of the homo economicus and homo sociologicus by constructing a deeper foundation of human and corporate personhood. Meer

126,44

Levertijd ongeveer 9 werkdagen | Gratis verzonden

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Ashok (Nus, S'pore) Charan

Marketing Analytics Practitioner's Guide, The - Volume 1: Brand And Consumer

PaperbackEngels9789811274466 5-10-2023

79,55

Levertijd ongeveer 8 werkdagen | Gratis verzonden

In winkelwagen

Ashok (Nus, S'pore) Charan

Marketing Analytics Practitioner's Guide, The - Volume 4: Retail And Statistics

PaperbackEngels9789811274527 5-10-2023

79,55

Levertijd ongeveer 8 werkdagen | Gratis verzonden

In winkelwagen

Sharon Gai

Neu gestalteter elektronischer Geschäftsverkehr

gebondenDuits9789811959837 6-5-2023

Dieses Buch bietet Geschäftsleuten und Wissenschaftlern einen praktischen Leitfaden für den chinesischen E-Commerce-Markt. China ist ein Einzelhandelsmarkt mit einem Volumen von 5,6 Billionen Dollar und hat die höchste E-Commerce-Durchdringungsrate der Welt. Meer

62,67

Levertijd ongeveer 9 werkdagen | Gratis verzonden

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Wayne Mullins

Full Circle Marketing

PaperbackEngels9798218058746 13-9-2022

18,76

Levertijd ongeveer 8 werkdagen

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Marketization

gebondenEngels9789811545139 14-5-2020

This book critically examines marketization: a phenomenon by which market processes are institutionalized and marketing increasingly pervades all areas of our everyday life. Meer

120,99

Levertijd ongeveer 9 werkdagen | Gratis verzonden

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Karen E. Sutherland

Strategic Social Media Management

paperbackEngels9789811546570 22-12-2020

This textbook provides a lively introduction to the fast-paced and multi-faceted discipline of social media management with international examples and perspectives. Meer

56,74

Levertijd ongeveer 9 werkdagen | Gratis verzonden

In winkelwagen

Sustainability in the Gig Economy

paperbackEngels9789811684081 20-5-2023

This book provides a comprehensive and contemporary source of reference for the gig economy for sustainable businesses with a focus on Industry 4.0. It covers the theoretical and practical implications of the rise of an alternative system in the era of technology-driven business entities; and explains the emergence of the gig economy as a crucial factor in devising approaches that will help in ensuring better decision making. Meer

168,99

Levertijd ongeveer 9 werkdagen | Gratis verzonden

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Create Your Own Superfans

PaperbackEngels9789401482707 30-6-2022

Create your own Superfans is a clear and practical guidebook for successfully dealing with all matters related to brand ambassadors, recommendations and word-of mouth advertising. Meer

42,13

Levertijd ongeveer 16 werkdagen | Gratis verzonden

In winkelwagen

Atanu Adhikari

Services Marketing Issues in Emerging Economies

gebondenEngels9789811587863 25-2-2021

This book would enable students, academics and practitioners to develop a thorough understanding on how to address service marketing issues and problems in a variety of settings in emerging economies. Meer

180,99

Levertijd ongeveer 9 werkdagen | Gratis verzonden

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COVID-19, Technology and Marketing

gebondenEngels9789811614415 11-7-2021

This book addresses how Covid-19 has damaged businesses and how businesses can adapt to the new normal. In doing so, the book contributes to theories associated with the marketing management, by assessing opportunities and challenges associated with the implementation of technology and marketing management during and post Covid-19. Meer

210,08

Levertijd ongeveer 9 werkdagen | Gratis verzonden

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Jishnu Bhattacharyya

Dealing with Socially Responsible Consumers

gebondenEngels9789811944567 2-1-2023

This book contains a collection of teaching cases that study and emphasise how twenty-first-century businesses address and satisfy the needs and wants of socially conscious consumers while remaining profitable. Meer

112,50

Levertijd ongeveer 9 werkdagen | Gratis verzonden

In winkelwagen

Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions

paperbackEngels9789811950193 2-10-2023

This book examines the extent to which social media marketing influences the customer-based brand equity of higher education institutes. Higher education institutions operate in a strong competitive environment due to the homogenous nature of their services and always look for new marketing strategies to be competitive in the marketplace. Meer

120,99

Levertijd ongeveer 9 werkdagen | Gratis verzonden

In winkelwagen

H. Y. Story

The Rational Homo Psychologicus

paperbackEngels9789813295056 15-10-2020

This is a challenger book. It systematically modifies the assumptions of the homo economicus and homo sociologicus by constructing a deeper foundation of human and corporate personhood. Meer

126,44

Levertijd ongeveer 9 werkdagen | Gratis verzonden

In winkelwagen

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Reclame en verkoop

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SALES. Oprecht & ontspannen - Van klant naar fan: meer omzet met minder stress

AI voor sales - Een praktische gids om direct met AI aan de slag te gaan

AI-selling - AI in het verkoopteam

Full System Marketing - ‘Waardevol boek voor B2B-marketeers’

Sales zonder bullshit