Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.

Bekijk resultaten in...

Alle producten Managementboeken Seminars + Trainingen Online magazine Sale

Filteren 1

Pagina 31 van 3.737 resultaten

RD Blackwell

Brands That Rock – What Business Leaders Can Learn from the World of Rock and Roll

gebondenEngels9780471455172 29-9-2003

The unique ability of rock and roll to inspire fanatical support from its customers is undeniable; the loyalty showered upon the Rolling Stones, Elton John, Aerosmith, and others who create it, unmatched; and the lessons for corporate America, endless. Meer

30,21

Verwachte levertijd ongeveer 9 werkdagen

In winkelwagen

L Tvede

Marketing Strategies for the New Economy

gebondenEngels9780471492115 19-1-2001

Two men meet a big bear in the forest. One of them sits down to put on his running shoes. The other looks at him and says: "It′s no use. You cannot outrun a bear anyway". Meer

81,72

Verwachte levertijd ongeveer 9 werkdagen

In winkelwagen

A Twenty-First Century Guide to Aldersonian Marketing Thought

gebondenEngels9780387261751 28-9-2005

A Twenty-First Century Guide to Aldersonian Marketing Thought introduces readers to the life, the writings and the intellectual legacy of Wroe Alderson, the preeminent marketing thinker of the mid-twentieth century. Meer

180,99

Verwachte levertijd ongeveer 9 werkdagen

In winkelwagen

Tourist Customer Service Satisfaction

GebondenEngels9780415578042 22-7-2010

Customer satisfaction and loyalty in the tourism sector is highly dependent upon the behaviours of front-line service providers. Service is about people, how they relate to one another, fulfill each other’s needs and ultimately care for each other. Meer

218,46

Verwachte levertijd ongeveer 11 werkdagen

In winkelwagen

Safety and Security in Tourism

PaperbackEngels9780415850469 23-5-2013

Natural disasters, wars and conflicts, epidemics, and other major crises can devastate a tourism service or destination. Though there is extensive literature and research on preparation and coping with tourism crises, there is a gap in information on how to best market and recover from the destruction of caused to tourism businesses and destinations. Meer

74,56

Verwachte levertijd ongeveer 11 werkdagen

In winkelwagen

Handbook of Tourist Behavior

PaperbackEngels9780415542814 23-2-2012

In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Meer

74,56

Verwachte levertijd ongeveer 11 werkdagen

In winkelwagen

Deepak Chhabra

Sustainable Marketing of Cultural and Heritage Tourism

GebondenEngels9780415777049 19-4-2010

Cultural attractions play an important role in tourism at all levels, and attract huge numbers of tourists interested in heritage and the arts. Cultural Heritage Tourism has positive economic and social impacts but can also have negative impacts on communities and regions. Meer

206,17

Verwachte levertijd ongeveer 11 werkdagen

In winkelwagen

Handbook of Tourist Behavior

GebondenEngels9780415993609 12-12-2008

In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Meer

247,46

Verwachte levertijd ongeveer 11 werkdagen

In winkelwagen

Darcy Gerbarg

Television Goes Digital

gebondenEngels9780387799773 15-12-2008

Television has become a ubiquitous part of our lives, and yet its impact continues to evolve at an extraordinary pace. The evolution of television from analog to digital technology has been underway for more than half a century. Meer

122,99

Verwachte levertijd ongeveer 9 werkdagen

In winkelwagen

C. Michael Hall

Tourism and Social Marketing

GebondenEngels9780415576659 7-2-2014

Social Marketing is the utilisation of marketing principles and methods to encourage individual and organisational behaviour change for the public good. Meer

184,94

Verwachte levertijd ongeveer 11 werkdagen

In winkelwagen

Critical Issues in Tourism Co-Creation

PaperbackEngels9780367761806 25-9-2023

Co-creation is fast becoming a buzz word in tourism. Traditional approaches to value creation in tourism suggest that operators and suppliers produce goods and services which are consumed by tourists. Meer

56,17

Verwachte levertijd ongeveer 11 werkdagen

In winkelwagen

Marketing Research and Modeling: Progress and Prospects

paperbackEngels9780387243085 18-3-2005

Marketing Research and Modeling addresses state of the art developments including new techniques and methodologies by leading experts in marketing and marketing research. Meer

276,99

Verwachte levertijd ongeveer 9 werkdagen

In winkelwagen

Peer-to-Peer Video

gebondenEngels9780387764498 20-8-2008

Peer-to-Peer (P2P) networks are comprised of equal “nodes” that function as both clients and servers, as opposed to systems in which data and information are managed through centralized servers. Meer

122,99

Verwachte levertijd ongeveer 9 werkdagen

In winkelwagen

R.M. McNealy

Making Customer Satisfaction Happen

paperbackEngels9780412786303 29-2-1996

This book provides the focus for an organisation's Total Quality Management process; the achievement of `world-class' customer satisfaction. The book draws exclusively from actual case studies of world leading companies. Meer

120,99

Verwachte levertijd ongeveer 9 werkdagen

In winkelwagen

Raj Karamchedu

It's Not About the Technology

gebondenEngels9780387233505 19-11-2004

It's Not About the Technology is about a phenomenon most dreaded by high-technology industry executives: a failure at the execution leading to a missed market window. Meer

120,99

Verwachte levertijd ongeveer 9 werkdagen

In winkelwagen

R.M. McNealy

Making Customer Satisfaction Happen

gebondenEngels9780412589201 30-9-1994

120,99

Verwachte levertijd ongeveer 9 werkdagen

In winkelwagen

Sachi Nandan Mohanty

Recommender Systems

GebondenEngels9780367631857 4-6-2021

Recommender systems use information filtering to predict user preferences. They are becoming a vital part of e-business and are used in a wide variety of industries, ranging from entertainment and social networking to information technology, tourism, education, agriculture, healthcare, manufacturing, and retail. Meer

142,48

Verwachte levertijd ongeveer 11 werkdagen

In winkelwagen

Recommender Systems

PaperbackEngels9780367631871 7-10-2024

Recommender systems use information filtering to predict user preferences. They are becoming a vital part of e-business. Recommender Systems: Algorithms and Applications dives into the theoretical underpinnings of these systems and looks at how theory is applied and implemented in actual systems. Meer

67,33

Verwachte levertijd ongeveer 16 werkdagen

In winkelwagen

Digital Economy for Customer Benefit and Business Fairness

PaperbackEngels9780367542429 1-8-2022

The international conference "Sustainable Collaboration in Business, Technology, Information and Innovation (SCBTII) 2019" has brought together academics, professionals, entrepreneurs, researchers, learners, and other related groups from around the world who have a special interest in theories and practices in the development of the field of digital economy for global competitiveness. Meer

128,33

Verwachte levertijd ongeveer 11 werkdagen

In winkelwagen

Outi Niininen

Contemporary Issues in Digital Marketing

PaperbackEngels9780367555351 30-11-2021

This book presents a comprehensive overview of the key topics, best practices, future opportunities and challenges in the Digital Marketing discourse. Meer

63,24

Verwachte levertijd ongeveer 11 werkdagen

In winkelwagen

Uw winkelwagen

Reclame en verkoop

Sales zonder bullshit

Nieuw in Reclame en verkoop

Aanbiedingen in Reclame en verkoop

TOP 5 Reclame en verkoop

Online magazine

AI-selling - AI in het verkoopteam

Full System Marketing - ‘Waardevol boek voor B2B-marketeers’

Karakters in retail - De beste verhalen uit de Nederlandse mode en lifestyle retail

Telling is not selling - De kunst van een deal sluiten

De kunst van high end sales